Summer Boot Camp for Your Brand

Karen Kornelsen Blog

Brandcamp web

By McKim Communications Group

This summer, McKim Communications Group is opening its Exchange District doors to small businesses, non-profit organizations and charities for an exclusive brand boot camp experience like no other in Manitoba.

McKim Brandcamp™ offers small organizations a scaled and condensed version of the brand-development process McKim uses to create award-winning strategies and major campaigns for mid-size and large clients.

“Small business, charities and non-profits need but typically cannot afford or invest the time in a major brand strategy or concept exercise,” says McKim CEO Peter George. “What we have done with McKim Brandcamp™ is hone and streamline our branding processes to deliver a scaled-down version designed specifically for small business that will get similar results.”

Smaller organizations have different needs and outcomes than large, complex ones, he explains.

“After spending an intense day or two with our team, McKim Brandcamp™ participants will get insights and ideas that can dramatically impact their bottom line. No matter what kind of organization you are – you have a brand story inside you that will transform your business.”

McKim Brandcamp™ sessions will run from July to September. Participants will brainstorm on McKim’s panoramic sixth floor and patio in the centre of Winnipeg’s historic Exchange District. Space is limited.

For more information, visit the McKim Brandcamp™ website at www.mckimbrandcamp.com

McKim Communications Group Ltd. serves international, national and regional clients including regional and federal Crown corporations, post-secondary education institutions, governments, not-for-profits and private sector companies. The agency has won numerous local, national and international awards for its work and has offices in Winnipeg and Regina. McKim opened in 1889 and is Canada’s first advertising agency.

www.mckimcg.ca